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Product Management for Engineers Certificate

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This certificate program prepares you to succeed as a product manager in engineering. You will follow a product through its entire life cycle, from scoping the product to launching it. Starting by studying the product manager role and the cross-functional team that supports a product, you will learn to successfully scope and kick off a project for a new product. You will learn to identify and target customer needs and develop user stories while managing and prioritizing project needs based on your market research and go-to-market plan. You will then work through product design and development, outlining requirements and the product feature roadmap, creating prototypes, analyzing feedback, and tracking the process itself. Finally, you will follow the product to and post go-live, tracking and improving your product in the market.

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