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School of Hotel Administration, eCornell
$
Enhance your organization’s engagement through emerging-media marketing
School of Hotel Administration, eCornell
$
In this course, you will examine relevant laws and potential violations that commonly affect the hospitality industry.
School of Hotel Administration, eCornell
$
Work through the development and implementation of Monte Carlo simulations using the programming environment in R.
School of Hotel Administration, eCornell
$
Learn to anticipate the impact certain pricing decisions will have on consumer demand and thrive in a competitive environment
School of Hotel Administration, eCornell
$
Use forecasts to predict demand and explore how demand influences other organizational functions
School of Hotel Administration, eCornell
$
Value the intellectual property rights created in management contracts; learn how to determine the cost of mortgage loans
School of Hotel Administration, eCornell
$
Properly identify customer segments to develop effective variable pricing strategies
School of Hotel Administration, eCornell
$
Learn how to engage with guests during the four key stages of their experience, to win and maintain their loyalty.
School of Hotel Administration, eCornell
$
Explore how catering and special events are different from other F&B businesses and how to execute a successful event.
School of Hotel Administration, eCornell
$
Learn when to use internal or external market data and when to conduct your own primary research.
School of Hotel Administration, eCornell
$
Use unsupervised machine learning to bring coherence to unstructured data using R.
School of Hotel Administration, eCornell
$

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