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Courses listing

CEU
Learn how to improve your operation’s quality, productivity, guest satisfaction, and profitability.
School of Hotel Administration, eCornell
$
CEU
Develop an asset management plan; use current techniques to create forecasts and analyze sell versus hold alternatives
School of Hotel Administration, eCornell
$
CEU
Using a case-based approach, this course will illustrate the importance of developing a strong service culture.
School of Hotel Administration, eCornell
$
CEU
Evaluate hotel investments and hotel financing decisions and structure deals that meet the needs of all parties
School of Hotel Administration, eCornell
$
CEU
Apply six capital budgeting rules that provide a framework for making sound project investment decisions
School of Hotel Administration, eCornell
$
Marketing Analytics
Certificate, CEU
Leverage the power of data to optimize marketing targeting, positioning, and results.
Johnson, eCornell
$
CEU
Set and manage prices that align with your organization's sales and positioning strategies using distribution channels
School of Hotel Administration, eCornell
$
Leading a Culture of Service Excellence
Certificate, CEU
Build a culture that positions your team and organization to deliver customer service excellence, every time.
School of Hotel Administration, eCornell
$
Digital Marketing
Certificate, CEU
Develop a comprehensive marketing plan that establishes priorities and resourcing plans for the use of media at your company.
Johnson, eCornell
$
Marketing Analytics
Certificate, CEU
Learn how to leverage big data in your marketing research to help improve your organization's bottom line.
Johnson, eCornell
$
CEU
Explore how to turn marketing goals into action by developing a marketing strategy and creating an enduring brand promise.
School of Hotel Administration, eCornell
$
CEU
Grow the scope and reach of your business through the analytic process of services marketing.
School of Hotel Administration, eCornell
$

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