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Courses listing-old

In this course you will evaluate your brand and define actions you can take to enhance your brand's performance.
School of Hotel Administration, eCornell
$
Learn about the components of an organization's marketing program and how products are priced, promoted, and distributed.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$
Integrate essential knowledge from three strategic areas of marketing to build a comprehensive certificate program.
Johnson, eCornell
$
Examine the role that nutrition, exercise, and other health behaviors play in maintaining good health.
School of Continuing Education and Summer Sessions, College of Human Ecology
$
Learn to optimize a brand's position in its brandscape by completing a brand positioning mapping.
School of Hotel Administration, eCornell
$
In this course you will learn clear strategies on how a brand can best capitalize on its position in the market.
School of Hotel Administration, eCornell
$
Leverage the power of data to optimize marketing targeting, positioning, and results.
Johnson, eCornell
$
Develop a comprehensive marketing plan that establishes priorities and resourcing plans for the use of media at your company.
Johnson, eCornell
$
In this course, you will examine relevant laws and potential violations that commonly affect the hospitality industry.
School of Hotel Administration, eCornell
$
Learn how the social, political, and cultural landscape is changing in relation to digital media and IT.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$

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