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Courses listing

CEU
Explore how pricing and distribution strategies can directly affect demand for your service.
School of Hotel Administration, eCornell
$
CEU
Develop a data-driven, systematic approach to group pricing
School of Hotel Administration, eCornell
$
CEU
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
CEU
Renegotiate management contracts, evaluate capital expenditures, perform asset risk analyses and evaluate hotel refinancing
School of Hotel Administration, eCornell
$
CEU
Produce accurate occupancy forecasts and forecast hotel cash flows; estimate hotel values; learn to gather supporting data
School of Hotel Administration, eCornell
$
VBA Programming for Non-Dyson Majors
Credit
Introduction to programming with Excel Visual Basic for Applications (VBA) for students aiming to enter the world of business
College of Business, School of Continuing Education and Summer Sessions
$
CEU
Implement a revenue management strategy that maximizes profits by shifting the focus to managing revenue per available room
School of Hotel Administration, eCornell
$
CEU
Learn how to engage with guests during the four key stages of their experience, to win and maintain their loyalty.
School of Hotel Administration, eCornell
$
CEU
Develop strategies to improve your standing in Internet search results and increase visibility to target customers
School of Hotel Administration, eCornell
$
A yellow road sign with diverging arrows
Credit
Examine visuals drawn from advertising, TV, movies, and other media to see how they influence us.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$
CEU
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$

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