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Courses listing

CEU
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
CEU
In this course you will learn clear strategies on how a brand can best capitalize on its position in the market.
School of Hotel Administration, eCornell
$
CEU
Explore how to turn marketing goals into action by developing a marketing strategy and creating an enduring brand promise.
School of Hotel Administration, eCornell
$
CEU
Read and interpret income statements, balance sheets, and cash flow statements in order to analyze financial performance
School of Hotel Administration, eCornell
$
CEU
Value the intellectual property rights created in management contracts; learn how to determine the cost of mortgage loans
School of Hotel Administration, eCornell
$
CEU
This course will teach you how to balance power and ethics as part of your negotiation.
School of Hotel Administration, eCornell
$
CEU
Learn how to maximize revenue based on your restaurant's performance
School of Hotel Administration, eCornell
$
CEU
Evaluate hotel investments and hotel financing decisions and structure deals that meet the needs of all parties
School of Hotel Administration, eCornell
$
CEU
School of Hotel Administration, eCornell
$
CEU
Learn to increase profits by managing your selection, procurement, receiving, storage and inventory management processes.
School of Hotel Administration, eCornell
$
CEU
Take your knowledge of basic negotiation tactics and learn how to use them in more complex situations.
School of Hotel Administration, eCornell
$
CEU
Explore how hotel investors separate ownership from control of the hotel, and examine the two major decisions faced by owners
School of Hotel Administration, eCornell
$

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