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Courses listing-old

In this course you will evaluate your brand and define actions you can take to enhance your brand's performance.
School of Hotel Administration, eCornell
$
Evaluate hotel investments and hotel financing decisions and structure deals that meet the needs of all parties
School of Hotel Administration, eCornell
$
Integrate essential knowledge from three strategic areas of marketing to build a comprehensive certificate program.
Johnson, eCornell
$
Learn to optimize a brand's position in its brandscape by completing a brand positioning mapping.
School of Hotel Administration, eCornell
$
In this 5-course certificate you will master the skills needed to successfully plan and design a full-service hotel property.
School of Hotel Administration, eCornell
$
In this course you will learn clear strategies on how a brand can best capitalize on its position in the market.
School of Hotel Administration, eCornell
$
Leverage the power of data to optimize marketing targeting, positioning, and results.
Johnson, eCornell
$
Develop a comprehensive marketing plan that establishes priorities and resourcing plans for the use of media at your company.
Johnson, eCornell
$
In this course, you will examine relevant laws and potential violations that commonly affect the hospitality industry.
School of Hotel Administration, eCornell
$
Use AI to supercharge your marketing strategy.
Johnson, eCornell
$
Utilize product marketing strategies to improve business performance.
Johnson, eCornell
$
Learn the specifics of hotel planning and how successful hotel projects are coordinated.
School of Hotel Administration, eCornell
$

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