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Courses listing

Forecasting and Availability Controls in Hotel Revenue Management
CEU
Use forecasts to predict demand and explore how demand influences other organizational functions
School of Hotel Administration, eCornell
$
Operating a Profitable and Responsible Beverage Program
CEU
Learn how product selection, pricing, and list design can minimize risks and position you for financial success.
School of Hotel Administration, eCornell
$
Hotel room
Certificate, CEU
Gain the management skills necessary to run a complicated hospitality organization
School of Hotel Administration, eCornell
$
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CEU
Select and implement pricing strategies to increase revenue; assess the financial impact of revenue management strategies
School of Hotel Administration, eCornell
$
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CEU
Learn several revenue management tools and techniques you can use to improve your restaurant’s performance when it is slow
School of Hotel Administration, eCornell
$
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CEU
Explore the role that micro and macro forces play when conducting a situation analysis; learn what drives consumer behavior.
School of Hotel Administration, eCornell
$
Customer Engagement Cycle
CEU
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$
Hospitality Digital Marketing
Certificate, CEU
Master top marketing practices on social, mobile and search, from SEO to brand management.
School of Hotel Administration, eCornell
$
Marketing
Certificate, CEU
Learn to create a customer-centric marketing strategy that aligns customer desires with your company’s value proposition.
School of Hotel Administration, eCornell
$
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Certificate, CEU
Explore the advanced tools in pricing and revenue optimization strategy that are fundamental to business success
School of Hotel Administration, eCornell
$
Target your stomer
CEU
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
Non-Traditional Applications of Hotel Revenue Management
CEU
Develop, implement, and monitor revenue-maximizing strategies in hospitality-related businesses such as spas and golf courses
School of Hotel Administration, eCornell
$

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