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Courses listing

Building a Resilient Services Marketing Information System
CEU
Learn when to use internal or external market data and when to conduct your own primary research.
School of Hotel Administration, eCornell
$
Marketing the Hospitality Brand Through Digital Media
CEU
Enhance your organization’s engagement through emerging-media marketing
School of Hotel Administration, eCornell
$
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CEU
Learn to focus on key organizational processes to develop a strong service culture and exceptional customer service.
School of Hotel Administration, eCornell
$
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CEU
Properly identify customer segments to develop effective variable pricing strategies
School of Hotel Administration, eCornell
$
" "
CEU
Enhance the predictive strength of data analytics by incorporating uncertainty and risk into decision models.
School of Hotel Administration, eCornell
$
" "
CEU
Explore how the relationship between revenue and both meal duration & occupancy can profoundly affect the bottom line
School of Hotel Administration, eCornell
$
Practicing Servant Leadership
CEU
Using cases and a proven listening model, assess and develop your listening skills to foster an ethical service culture.
School of Hotel Administration, eCornell
$
Building High Performance Teams
CEU
Learn the skills and strategies needed to turn your team into one that performs at the highest level.
School of Hotel Administration, eCornell
$
CEU
Use ratio analysis instruments to achieve a comprehensive understanding of an organization's financial performance
School of Hotel Administration, eCornell
$
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CEU
Explore the role that micro and macro forces play when conducting a situation analysis; learn what drives consumer behavior.
School of Hotel Administration, eCornell
$
Overbooking Practices in Hotel Revenue Management
CEU
Overbook strategically to account for no-shows and minimize costs, uncertainty, and customer impact
School of Hotel Administration, eCornell
$
CEU
Read and interpret income statements, balance sheets, and cash flow statements in order to analyze financial performance
School of Hotel Administration, eCornell
$

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