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Courses listing-old

School of Hotel Administration, eCornell
$
This course will introduce you to basic negotiation terminology including split the pie and growing the pie.
School of Hotel Administration, eCornell
$
Explore the role that micro and macro forces play when conducting a situation analysis; learn what drives consumer behavior.
School of Hotel Administration, eCornell
$
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$
This course is ideal for anyone interested in expanding their knowledge of wines.
School of Hotel Administration, eCornell
$
Learn the process of devising the specific actions needed to enable the brand to attain performance goals.
School of Hotel Administration, eCornell
$
Learn the specifics of hotel planning and how successful hotel projects are coordinated.
School of Hotel Administration, eCornell
$
Explore the challenges and opportunities that come with opening a food and beverage establishment.
School of Hotel Administration, eCornell
$
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
Take your knowledge of basic negotiation tactics and learn how to use them in more complex situations.
School of Hotel Administration, eCornell
$
Develop, implement, and monitor revenue-maximizing strategies in hospitality-related businesses such as spas and golf courses
School of Hotel Administration, eCornell
$
Evaluate hotel investments and hotel financing decisions and structure deals that meet the needs of all parties
School of Hotel Administration, eCornell
$

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