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Courses listing-old

Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
Learn to confidently analyze and assess the health and progress of your brand strategies.
School of Hotel Administration, eCornell
$
This course explores communication practices and theories as they are observed in personal and professional contexts.
College of Agriculture and Life Sciences
$
Explore how to turn marketing goals into action by developing a marketing strategy and creating an enduring brand promise.
School of Hotel Administration, eCornell
$
Read and interpret income statements, balance sheets, and cash flow statements in order to analyze financial performance
School of Hotel Administration, eCornell
$
Enhance the predictive strength of data analytics by incorporating uncertainty and risk into decision models.
School of Hotel Administration, eCornell
$
Using a case-based approach, this course will illustrate the importance of developing a strong service culture.
School of Hotel Administration, eCornell
$
Examine responses to the Cambodian genocide and learn about efforts to bring the perpetrators to justice.
School of Continuing Education and Summer Sessions, College of Arts and Sciences
$
Prepare yourself to serve in the international business world by gaining a basic understanding of global business.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$
Using cases and a proven listening model, assess and develop your listening skills to foster an ethical service culture.
School of Hotel Administration, eCornell
$
Introduction to media history, industry, content, policy, process, and effects.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$
Learn about the risks encountered by multinational corporations and how they evaluate, approach, and manage these risks.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$

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