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Courses listing-old

Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
Renegotiate management contracts, evaluate capital expenditures, perform asset risk analyses and evaluate hotel refinancing
School of Hotel Administration, eCornell
$
Produce accurate occupancy forecasts and forecast hotel cash flows; estimate hotel values; learn to gather supporting data
School of Hotel Administration, eCornell
$
Learn to focus on key organizational processes to develop a strong service culture and exceptional customer service.
School of Hotel Administration, eCornell
$
Implement a revenue management strategy that maximizes profits by shifting the focus to managing revenue per available room
School of Hotel Administration, eCornell
$
Develop strategies to improve your standing in Internet search results and increase visibility to target customers
School of Hotel Administration, eCornell
$
Using cases and a proven listening model, assess and develop your listening skills to foster an ethical service culture.
School of Hotel Administration, eCornell
$
Learn how to structure successful hotel real estate and management contracts so they are a win/win for all involved
School of Hotel Administration, eCornell
$
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$

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