Courses listing
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CEU
Select and implement pricing strategies to increase revenue; assess the financial impact of revenue management strategies
School of Hotel Administration, eCornell
$
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CEU
Develop a solid understanding of the time value of money to prepare you for making smart business decisions
School of Hotel Administration, eCornell
$
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CEU
In this course you will evaluate your brand and define actions you can take to enhance your brand's performance.
School of Hotel Administration, eCornell
$
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CEU
Discover how the risk-return relationship is measured and incorporated into capital-budgeting decisions
School of Hotel Administration, eCornell
$
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CEU
Properly identify customer segments to develop effective variable pricing strategies
School of Hotel Administration, eCornell
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CEU
Explore how the relationship between revenue and both meal duration & occupancy can profoundly affect the bottom line
School of Hotel Administration, eCornell
$
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CEU
Learn to optimize a brand's position in its brandscape by completing a brand positioning mapping.
School of Hotel Administration, eCornell
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CEU
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$
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CEU
Develop strategies to improve your standing in Internet search results and increase visibility to target customers
School of Hotel Administration, eCornell
$
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CEU
In this course you will learn clear strategies on how a brand can best capitalize on its position in the market.
School of Hotel Administration, eCornell
$
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CEU
Use forecasts to predict demand and explore how demand influences other organizational functions
School of Hotel Administration, eCornell
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CEU
Learn how service cycle durations are measured and how “revenue per available seat hour” (revPASH) is calculated and applied
School of Hotel Administration, eCornell
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