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Overbook strategically to account for no-shows and minimize costs, uncertainty, and customer impact
School of Hotel Administration, eCornell
$
In this series, you will identify where you fit in the power hierarchy of your organization.
School of Hotel Administration, eCornell
$
Use forecasts to predict demand and explore how demand influences other organizational functions
School of Hotel Administration, eCornell
$
Using cases and a proven listening model, assess and develop your listening skills to foster an ethical service culture.
School of Hotel Administration, eCornell
$
Elevate and fine-tune your approach to price manipulation, length of stay, and demand and availability control
School of Hotel Administration, eCornell
$
Explore the advanced tools in pricing and revenue optimization strategy that are fundamental to business success.
School of Hotel Administration, eCornell
$
Explore how to turn marketing goals into action by developing a marketing strategy and creating an enduring brand promise.
School of Hotel Administration, eCornell
$
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$

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