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Courses listing

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Certificate, CEU
Certificate in Data Analytics
Learn statistical and scientific methods for data analysis through hands-on exercises and video instruction.
School of Hotel Administration, eCornell
$
Off
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CEU
Evaluating Business and Customer Factors Affecting Marketing Decisions for Services
Explore the role that micro and macro forces play when conducting a situation analysis; learn what drives consumer behavior.
School of Hotel Administration, eCornell
$
Off
CEU
Managing Revenue with Pricing
Select and implement pricing strategies to increase revenue; assess the financial impact of revenue management strategies
School of Hotel Administration, eCornell
$
Off
CEU
Mastering the Time Value of Money
Develop a solid understanding of the time value of money to prepare you for making smart business decisions
School of Hotel Administration, eCornell
$
Off
CEU
Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions
Discover how the risk-return relationship is measured and incorporated into capital-budgeting decisions
School of Hotel Administration, eCornell
$
Off
CEU
Segmentation and Price Optimization
Properly identify customer segments to develop effective variable pricing strategies
School of Hotel Administration, eCornell
$
Off
CEU
Managing Revenue with Table Mix
Explore how the relationship between revenue and both meal duration & occupancy can profoundly affect the bottom line
School of Hotel Administration, eCornell
$
Off
CEU
Implementing Brand Strategy Through Digital Media
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$
Off
CEU
Search Engines and Online Selling: Stimulating Incremental Demand
Develop strategies to improve your standing in Internet search results and increase visibility to target customers
School of Hotel Administration, eCornell
$
Off
Innovation Strategy
Certificate, CEU
Innovation Strategy Certificate
Develop an effective innovation strategy for your organization.
eCornell, College of Engineering
$
Off
Certificate, CEU
Hospitality Management 360 Certificate
Gain the management skills necessary to run a complicated hospitality organization
School of Hotel Administration, eCornell
$
Off
CEU
Developing an Integrated Marketing Communications Strategy for Services
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$

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