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Learn the process of devising the specific actions needed to enable the brand to attain performance goals.
School of Hotel Administration, eCornell
$
Develop your skills in brand activation to create a plan ensuring that all messaging aligns with the brand.
School of Hotel Administration, eCornell
$
Strategically develop and manage a great brand.
College of Business, eCornell
$
Take your analytical capabilities to the next level by modeling simultaneous decisions to optimize outcomes.
School of Hotel Administration, eCornell
$
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$
Identify data relationships to reduce uncertainty and use regression models to drive decisions.
School of Hotel Administration, eCornell
$
Develop a solid understanding of the time value of money to prepare you for making smart business decisions
School of Hotel Administration, eCornell
$
Learn the skills and strategies needed to turn your team into one that performs at the highest level.
School of Hotel Administration, eCornell
$
Properly identify customer segments to develop effective variable pricing strategies
School of Hotel Administration, eCornell
$
Enhance your organization’s engagement through emerging-media marketing
School of Hotel Administration, eCornell
$
This course will focus on negotiation preparation.
School of Hotel Administration, eCornell
$
Take your knowledge of basic negotiation tactics and learn how to use them in more complex situations.
School of Hotel Administration, eCornell
$

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