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Courses listing

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CEU
Services Marketing Planning and Management
Grow the scope and reach of your business through the analytic process of services marketing.
School of Hotel Administration, eCornell
$
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CEU
Initial Hotel Planning Decisions
This course will prepare participants to contribute effectively to initial decisions relating to full-service hotel planning.
School of Hotel Administration, eCornell
$
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CEU
Implementing Scientific Decision Making
Use statistics and test hypotheses to forecast uncertain outcomes. Apply a level of scientific rigor for better results.
School of Hotel Administration, eCornell
$
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CEU
Managing Revenue with Table Mix
Explore how the relationship between revenue and both meal duration & occupancy can profoundly affect the bottom line
School of Hotel Administration, eCornell
$
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CEU
Using Ratio Analysis to Evaluate Financial Performance
Use ratio analysis instruments to achieve a comprehensive understanding of an organization's financial performance
School of Hotel Administration, eCornell
$
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CEU
Displacement and Negotiated Pricing
Develop a data-driven, systematic approach to group pricing
School of Hotel Administration, eCornell
$
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CEU
Raising Capital: The Process, the Players, and Strategic Considerations
Explore decision frameworks used to create ideal capital structures & learn strategies for fundraising and project investment
School of Hotel Administration, eCornell
$
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CEU
Becoming a Powerful Leader
There is a difference between being a manager and a leader. Learn the difference and become a respected leader in this field.
School of Hotel Administration, eCornell
$
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CEU
Control of Hotel Real Estate
Explore how hotel investors separate ownership from control of the hotel, and examine the two major decisions faced by owners
School of Hotel Administration, eCornell
$
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CEU
Managing Revenue with Service Cycle Changes
Learn how service cycle durations are measured and how “revenue per available seat hour” (revPASH) is calculated and applied
School of Hotel Administration, eCornell
$
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CEU
Understanding Financial Statements
Read and interpret income statements, balance sheets, and cash flow statements in order to analyze financial performance
School of Hotel Administration, eCornell
$
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CEU
Valuing Hotel Investments Through Effective Forecasting
Produce accurate occupancy forecasts and forecast hotel cash flows; estimate hotel values; learn to gather supporting data
School of Hotel Administration, eCornell
$

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