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Courses listing

CEU
Select and implement pricing strategies to increase revenue; assess the financial impact of revenue management strategies
School of Hotel Administration, eCornell
$
CEU
Explore the role that micro and macro forces play when conducting a situation analysis; learn what drives consumer behavior.
School of Hotel Administration, eCornell
$
CEU
Explore how new media can improve your marketing efforts by managing customer expectations and enhancing their experience
School of Hotel Administration, eCornell
$
A Cornell student
Credit
Become acquainted with the major theories and research paradigms of modern personality psychology.
School of Continuing Education and Summer Sessions, College of Human Ecology
$
Global Business Strategy
Credit
Prepare yourself to serve in the international business world by gaining a basic understanding of global business.
School of Continuing Education and Summer Sessions, College of Agriculture and Life Sciences
$
CEU
Develop an integrated marketing communications (IMC) strategy for your business.
School of Hotel Administration, eCornell
$
CEU
Develop, implement, and monitor revenue-maximizing strategies in hospitality-related businesses such as spas and golf courses
School of Hotel Administration, eCornell
$
CEU
Explore how pricing and distribution strategies can directly affect demand for your service.
School of Hotel Administration, eCornell
$
CEU
Apply six capital budgeting rules that provide a framework for making sound project investment decisions
School of Hotel Administration, eCornell
$
Credit card numbers overlaid across a ten dollar bill
Credit
Learn how the price system affects the production of goods as well as who benefits from it and who influences it.
School of Continuing Education and Summer Sessions, College of Arts and Sciences
$
CEU
Apply the five steps of the restaurant revenue management process and start improving revenues
School of Hotel Administration, eCornell
$
CEU
Discover how the risk-return relationship is measured and incorporated into capital-budgeting decisions
School of Hotel Administration, eCornell
$

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