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Courses listing-old

Strategically develop and manage a great brand.
College of Business, eCornell
$
Visualize the world as a photographer.
eCornell, College of Arch, Art and Planning
$
Utilize product marketing strategies to improve business performance.
Johnson, eCornell
$
Explore decision frameworks used to create ideal capital structures & learn strategies for fundraising and project investment
School of Hotel Administration, eCornell
$
Using a case-based approach, this course will illustrate the importance of developing a strong service culture.
School of Hotel Administration, eCornell
$
Elevate and fine-tune your approach to price manipulation, length of stay, and demand and availability control
School of Hotel Administration, eCornell
$
Grow the scope and reach of your business through the analytic process of services marketing.
School of Hotel Administration, eCornell
$
Learn to optimize a brand's position in its brandscape by completing a brand positioning mapping.
School of Hotel Administration, eCornell
$
Explore how catering and special events are different from other F&B businesses and how to execute a successful event.
School of Hotel Administration, eCornell
$
Evaluate hotel investments and hotel financing decisions and structure deals that meet the needs of all parties
School of Hotel Administration, eCornell
$
Implement a revenue management strategy that maximizes profits by shifting the focus to managing revenue per available room
School of Hotel Administration, eCornell
$
Develop an asset management plan; use current techniques to create forecasts and analyze sell versus hold alternatives
School of Hotel Administration, eCornell
$

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