Skip to main content

Courses listing-old

In this course you will learn clear strategies on how a brand can best capitalize on its position in the market.
School of Hotel Administration, eCornell
$
Learn to optimize a brand's position in its brandscape by completing a brand positioning mapping.
School of Hotel Administration, eCornell
$
Learn to confidently analyze and assess the health and progress of your brand strategies.
School of Hotel Administration, eCornell
$
Learn how to leverage big data in your marketing research to help improve your organization's bottom line.
Johnson, eCornell
$
Learn the process of devising the specific actions needed to enable the brand to attain performance goals.
School of Hotel Administration, eCornell
$
In this course you will evaluate your brand and define actions you can take to enhance your brand's performance.
School of Hotel Administration, eCornell
$
Leverage the power of data to optimize marketing targeting, positioning, and results.
Johnson, eCornell
$
Develop your skills in brand activation to create a plan ensuring that all messaging aligns with the brand.
School of Hotel Administration, eCornell
$
Integrate essential knowledge from three strategic areas of marketing to build a comprehensive certificate program.
Johnson, eCornell
$
Develop the skills you need to create and implement marketing strategies that align with your business goals.
Johnson, eCornell
$
Develop a comprehensive marketing plan that establishes priorities and resourcing plans for the use of media at your company.
Johnson, eCornell
$